David Soskin says: What the book does is explain not only how Google managed to become so big so quickly, but also explain very clearly why the Google search algorithm outclassed the other search engines of the time. ;
Richard Reynolds says: The internet is a huge landscape and it’s up to us to plant it with ideas. It’s a wonderfully democratic space unlike the physical landscape around us. I read this book because it was recommended by a colleague and I was inspired to really make the most of the internet. I realised that in parallel with doing the gardening I could also plant my ideas prominently on line. The author brings it all to life in a gripping romp – part history of Google’s success and also a manual on how the web works.