“Nudge is the best endorsement for social psychology that I’ve ever read…….Nudge has been enormously influential in policy circles. Around the world, city, state, and federal governments are trying to design policies and procedures that nudge. There are nudge units within companies, focused on how to improve the functioning of businesses. So, Nudge has had a huge impact and it does a nice job of describing why social psychology and behavioral science more broadly matter in our world.” Read more...
The best books on Behavioral Science