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Finance professionals currently face a variety of challenges in their careers, with a tough economic climate, evolving client needs, and the growing influence of technology. So how do finance professionals not just survive in this field, but thrive? This list consists of some of the best books to help financial planners and advisers level up their careers, whether that’s through improving their emotional intelligence or taking advice from some of the best advisors out there.
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The success of the relationship between financial adviser and client hinges on your ability to build meaningful connections. Being a financial adviser goes beyond conveying financial knowledge. Leveraging the power of emotional intelligence ensures you are better able to relate and respond to your clients, allowing you to unlock higher sales, generate more referrals and achieve better client retention. Read The Heart of Finance to: • Master techniques to quickly establish and maintain trust and rapport with your clients • Create deeper, more meaningful connections and enhance client relationships • Boost sales performance and improve customer retention • Navigate difficult conversations and challenging interactions with empathy and professionalism • Tailor your communication strategies to meet the unique needs of each client The Heart of Finance is a game-changer for finance professionals looking to gain a competitive edge and future-proof their role.
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What causes potential clients to say “yes” or “no” to our proposals? Well, if we could read our potential clients’ minds, we would see the five questions they use to make their decisions. Five questions? Yes. We will know the exact sequence and importance of these decision-making or decision-breaking questions. And 80% of this process happens even before our presentations or proposals begin. What does this mean to us in real life? No more convincing, proving, and information dumps. Instead, we will allow our prospects to willingly volunteer to do business with us, before we even propose solutions. Enjoy this clear and fascinating journey into our potential clients’ minds. Discover why the old school sales techniques of the 1980s no longer work. Our prospects are over-marketed to, subject to constant advertising, and can search for their own solutions online. But none of this matters when we do our job of guiding them through the minefield of insecurity and doubt. In the new world of instant decisions, we need to master the words and phrases to successfully move our potential clients to lifelong clients. Easy … when we can read their minds and service their needs immediately. Can we master these new words, phrases, and five questions quickly? Of course we can, and this book shows us how. Let sales experts Bernie De Souza and Tom "Big Al" Schreiter share their secrets of instant rapport through closing.
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A how to guide to avoiding the mistakes ineffective financial advisors most often make Based on a 15-year consulting program that author Steve Moore has led for financial advisors, Ineffective Habits of Financial Advisors (and the Disciplines to Break Them): A Framework for Avoiding the Mistakes Everyone Else Makes details proven techniques which allow advisors to transform their business into an elite practice: business analysis, strategic vision, exceptional client service, and acquiring high net worth clients. Told through the story of a purely fictional and completely average financial advisor, each chapter begins with an ineffective habit that is then countered with a discipline that improves business results and adds value. The book Details a step-by-step strategy for working through current clients, rather than relying on cold calling to form new relationships Includes anecdotes collected through both personal experience and stories relayed to him by clients and colleagues Provides question and answer segments, examples, and homework assignments Ineffective Habits of Financial Advisors (and the Disciplines to Break Them shows you how to deliver exceptional service while generating higher revenue per client.
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There are gaps to be filled in the wealth management industry . . . and you can make the difference. Talking about money is taboo in many families, for many reasons. This lack of transparency spells opportunity for the wealth manager who can offer sane, sound, and practical advice for handling money successfully. However, many wealth management firms aren't representative of the people they serve. Most focus too narrowly on the ultrawealthy, and the business as a whole isn't as diverse as the United States--and it should be. There's a world of opportunity in the financial advisory business, particularly for young women and people of color. Up until now, the advisory business has been poorly understood, which has led to undesired barriers to entry. For the right person--someone who is entrepreneurial, loves people, and wants to build a business from the ground up--wealth management is one of the most exciting professions to be in. You're your own boss, and there's no ceiling on your income. Raj Sharma knows this better than anyone. One of the most well-respected advisors in the U.S., Raj has cultivated his business over the past thirty years. An insightful culmination of his decades of experience, The Purposeful Wealth Advisor shows you how to get started in the business of wealth management, thrive as you build your client base, own your financial security, and inspire your future.
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Based on interviews with fifteen top financial advisors, each doing several million dollars’ worth of business every year, this priceless tool contains universal principles to guide both veteran and new financial professionals to immediate success. The Million-Dollar Financial Advisor distills these success principles into thirteen distinct step-by-step lessons that teach readers how to build and focus on client relationships, have a top advisor mindset, develop a long-term approach, and much more. The book also features two complete case studies, featuring a “best of the best” advisor whose incredible success showcases the power of all the book's principles working together in concert, and an account of a remarkable and inspiring career turn around that demonstrates it's never too late to reinvent yourself. Brimming with practical advice from author David J. Mullen and expert insights from his interview subjects, The Million-Dollar Financial Advisor equips any financial advisor to succeed-- regardless of market conditions.
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The success of the relationship between financial adviser and client hinges on your ability to build meaningful connections. Being a financial adviser goes beyond conveying financial knowledge. Leveraging the power of emotional intelligence ensures you are better able to relate and respond to your clients, allowing you to unlock higher sales, generate more referrals and achieve better client retention. Read The Heart of Finance to: • Master techniques to quickly establish and maintain trust and rapport with your clients • Create deeper, more meaningful connections and enhance client relationships • Boost sales performance and improve customer retention • Navigate difficult conversations and challenging interactions with empathy and professionalism • Tailor your communication strategies to meet the unique needs of each client The Heart of Finance is a game-changer for finance professionals looking to gain a competitive edge and future-proof their role.
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What causes potential clients to say “yes” or “no” to our proposals? Well, if we could read our potential clients’ minds, we would see the five questions they use to make their decisions. Five questions? Yes. We will know the exact sequence and importance of these decision-making or decision-breaking questions. And 80% of this process happens even before our presentations or proposals begin. What does this mean to us in real life? No more convincing, proving, and information dumps. Instead, we will allow our prospects to willingly volunteer to do business with us, before we even propose solutions. Enjoy this clear and fascinating journey into our potential clients’ minds. Discover why the old school sales techniques of the 1980s no longer work. Our prospects are over-marketed to, subject to constant advertising, and can search for their own solutions online. But none of this matters when we do our job of guiding them through the minefield of insecurity and doubt. In the new world of instant decisions, we need to master the words and phrases to successfully move our potential clients to lifelong clients. Easy … when we can read their minds and service their needs immediately. Can we master these new words, phrases, and five questions quickly? Of course we can, and this book shows us how. Let sales experts Bernie De Souza and Tom "Big Al" Schreiter share their secrets of instant rapport through closing.
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A how to guide to avoiding the mistakes ineffective financial advisors most often make Based on a 15-year consulting program that author Steve Moore has led for financial advisors, Ineffective Habits of Financial Advisors (and the Disciplines to Break Them): A Framework for Avoiding the Mistakes Everyone Else Makes details proven techniques which allow advisors to transform their business into an elite practice: business analysis, strategic vision, exceptional client service, and acquiring high net worth clients. Told through the story of a purely fictional and completely average financial advisor, each chapter begins with an ineffective habit that is then countered with a discipline that improves business results and adds value. The book Details a step-by-step strategy for working through current clients, rather than relying on cold calling to form new relationships Includes anecdotes collected through both personal experience and stories relayed to him by clients and colleagues Provides question and answer segments, examples, and homework assignments Ineffective Habits of Financial Advisors (and the Disciplines to Break Them shows you how to deliver exceptional service while generating higher revenue per client.
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There are gaps to be filled in the wealth management industry . . . and you can make the difference. Talking about money is taboo in many families, for many reasons. This lack of transparency spells opportunity for the wealth manager who can offer sane, sound, and practical advice for handling money successfully. However, many wealth management firms aren't representative of the people they serve. Most focus too narrowly on the ultrawealthy, and the business as a whole isn't as diverse as the United States--and it should be. There's a world of opportunity in the financial advisory business, particularly for young women and people of color. Up until now, the advisory business has been poorly understood, which has led to undesired barriers to entry. For the right person--someone who is entrepreneurial, loves people, and wants to build a business from the ground up--wealth management is one of the most exciting professions to be in. You're your own boss, and there's no ceiling on your income. Raj Sharma knows this better than anyone. One of the most well-respected advisors in the U.S., Raj has cultivated his business over the past thirty years. An insightful culmination of his decades of experience, The Purposeful Wealth Advisor shows you how to get started in the business of wealth management, thrive as you build your client base, own your financial security, and inspire your future.
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Based on interviews with fifteen top financial advisors, each doing several million dollars’ worth of business every year, this priceless tool contains universal principles to guide both veteran and new financial professionals to immediate success. The Million-Dollar Financial Advisor distills these success principles into thirteen distinct step-by-step lessons that teach readers how to build and focus on client relationships, have a top advisor mindset, develop a long-term approach, and much more. The book also features two complete case studies, featuring a “best of the best” advisor whose incredible success showcases the power of all the book's principles working together in concert, and an account of a remarkable and inspiring career turn around that demonstrates it's never too late to reinvent yourself. Brimming with practical advice from author David J. Mullen and expert insights from his interview subjects, The Million-Dollar Financial Advisor equips any financial advisor to succeed-- regardless of market conditions.
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