The top books for industry innovators

recommended by Daisy Reynolds

Being innovative takes a lot of work, strategy and structure. With an overload of information on innovation readily available for business leaders, it can be tricky to know where to start when looking for inspiration and support. For anyone looking to innovate with lasting impact, these five books are a must-read.

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    Success Secrets Of Disruptors
    by Mindy Gibbins-Klein

    Everyone is subject to continual disruption in their lives, especially in an era whereby society and the workplace is continually changing with global trends. The future is unknown to all and approaching at an unprecedented pace. The unparalleled speed of this evolution poses the challenge of where people can go for support, how they must change their mindset or diversify their skills. With this in mind, 'Success Secrets of Disruptors' provides people with the guidance they need as change pushes them into new ways of working and living. The book combines the expertise of sixteen business leaders and professionals to help readers pave their own way through uncertain times. It is segmented into short, easy-to-read chapters, making it ideal for dipping in and out of when necessary. Readers will be inspired to identify areas in their own field that are crying out for change and create their own disruption strategy to bring about positive change. It will also be the source to help disruptors and inspire others to join them to help reshape their industry.

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    The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation
    by Clayton M. Christensen

    In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives readers a set of rules for capitalising on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—'The Innovator’s Dilemma' is the book no manager, leader, or entrepreneur should be without.

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    The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators
    by Jeff Dyer, Hal Gregersen & Clayton M. Christensen

    The Innovator’s DNA builds on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviours of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group—the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self-assessment for rating your own innovator’s DNA), the authors explain how to generate ideas, collaborate to implement them, and build innovation skills throughout the organization to result in a competitive edge.

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    Lean B2B: Build Products Businesses Want
    by Étienne Garbugli, Annemarie Vander Veen & François Maisonneuve

    'Lean B2B' helps entrepreneurs and innovators quickly find traction in the enterprise. Packed with more than 20 case studies and used by thousands around the world, 'Lean B2B' consolidates the best thinking around Business-to-Business (B2B) customer development to help entrepreneurs and innovators focus on the right things each step of the way, leaving as little as possible to luck. Readers will be able to assess the market potential of opportunities to find the right opportunity for their team, and Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product-market validation. The book is filled with fantastic advice for entrepreneurs, making it a must-read for leaders who are looking to innovate and make an impact.

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    The Innovator's Book: Rules for Rebels, Mavericks and Innovators (Concise Advice)
    by Dr Max Mckeown

    Both enlightening and entertaining, author Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. Readers will learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid themselves of creativity zombies and get to innovation paradise. Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving readers important reminders and guidance in how to make new ideas useful. For leaders ready to make some serious changes for the better, this book is an essential read.

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